By / Karen
Thank you to Linking Publishing for the invitation. I've long heard about CEO Tang's decisiveness and her ruthlessness toward herself. The moment I opened this book, it was filled with "high energy" that resonated deeply within me. I couldn't put it down, and I was truly impressed by her decisiveness. Because of her persistence, she has earned her place today.
About Dentsu Group,
Taiwan Dentsu has many subsidiaries, including Carat Media, Dentsu Kuo Hua, Dentsu Aegis, Ansopa, and New Extreme Advertising, all renowned advertising companies in the industry, with a total of over 1,000 employees.
About CEO Tang Hsin-hui,
After graduating from New York University with a degree in Marketing, she returned to Taiwan and joined Ogilvy Advertising, where she spent 20 years climbing from the most junior AE position, eventually becoming Executive Director of Ogilvy. At the peak of her career, she seized a new opportunity, jumped to Dentsu Group, and now manages over 1,000 employees.
Since I also worked within the Ogilvy system after graduation, the stories in the book about working until midnight and returning home are quite profound to me. Without passion, it's truly impossible to sustain.
Recently, CEO Tang Hsin-hui (Jennifer) published a new book titled "Life Has Its Way, Decision Has No Fear," which reveals her personality and each of her life decisions. Beyond work-related decisiveness, she also discusses marriage and family, addressing how women can properly balance career and life.
One story that left a particularly deep impression was when she flew to the United States at age 14 with her 12-year-old brother to study abroad, learning how to care for him while walking to school in freezing conditions. When she first arrived in the US, her English wasn't very good, but she gradually improved, maintained top grades in school. Due to her English exam scores, she lacked confidence in applying to Ivy League schools and ultimately chose New York University.
When she shared this story in the book, my thought was that to have the ability to take care of oneself at that age and make thoughtful choices is quite rare. Reflecting on my own age 14, I was probably preparing for high school entrance exams, helping with housework while facing major exams, only knowing I needed to go to some school—either vocational or regular high school would do, since K-12 was just a continuous progression. Later, I abandoned the vocational data processing program I preferred and chose regular high school, simply because then and now there's still a stereotype that grades are everything.
I never really questioned whether it suited me. As someone with no particular thoughts about my future, I approached college applications without any direction either, simply flipping through brochures and thinking that a mass communication major without math sounded acceptable. Though I was fortunate to work in the media industry I loved after graduation, I still wandered and searched for my life direction throughout my career.
This golden quote actually deeply moved me. Recently, I've been constantly reflecting: what kind of person do I want to be in the future? Even though to others I already look like someone who has published books and opened online courses, someone who seems self-sufficient, I still fall into worry and hesitate to make decisions for myself. The reason is that I still don't understand myself well enough.
Fortunately, recently I've been gradually developing my own set of thoughts, and once I make a decision with determination, I won't regret it, because "life doesn't have to be a single-choice question." Face yourself honestly and actively accumulate your strength! This is the positive cycle and growth mindset that life truly needs.
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